March 31, 2015

India is the lone Challenger on the horizon to Australia in World Cricket Today

In my view, India Vs.Australia has already overtaken the craze and palpitations seen in India Vs.Pakistan matches. And as a cricket lover, it is not difficult to fathom beyond the obvious reasons. In the world of ever-evolving fortunes in cricket, it was India which changed the rules of the game and pushed for many of the stuff that gets higher and higher TRPs. Yes, it was Kerry Packer who made modern cricket more exciting with Pyjamas, aerial overviews and fabulous commentaries but nothing once India was drawn into these series and started showing form with better consistency since those dark years between 1987 - 2000 when inconsistency and confabulations defined Indian Cricket, India rose like a meteor and over-shadowed every other country in sponsorships, in TRPs, and everything else that we know of in cricket. 

The momentum that was with West Indies, South Africa, England, Sri Lanka and sometimes Pakistan moved away to India over the years - India pushed for reforms in umpiring leading to a more error-free umpiring especially when it comes to LBW or Run-out decisions. India pushed for more consistent pitches - and you can see that in Australia in this world cup as we saw even the minnows adding 250 plus runs and the stats point towards closer to 275 plus runs or so in each innings. This was unheard of on Australian pitches even an year or so before when wickets tumbled fast and the batsmen looked into dark tunnels. Obviously, Superpower India with billions of dollars riding on the advertisers' bucks must have prevailed over the ICC to make batsman-friendly pitches. India also pushed hard with a relentless presence in experimenting different versions and the effect is what you see in IPL matches today which created another war-chest for the ever-bulging reserves of the BCCI - considered one of the richest sports bodies in the world. Not just that, Jagmohan Dalmiya, considered the machiavelli of modern cricket, has been the treasurer of the BCCI when India lifted the World Cup in 1983 and is now back at the helm, but he resurrected the fortunes of ICC - Cricket's apex body in the three years he headed it. India has systematically built equity and enormous influence in world cricket through multi-pronged efforts - Indian Cricket becoming more consistent, Indian Cricket Body becoming a force to reckon with in international tours and voting decisions that impact cricket, Indian Cricket turning up top-notch superstars with wider appeal and fighting regularity from Gavaskar and Kapil Dev to Sachin and Dhoni and even Indian Cricket writers and commentators and not forget, Indian Cricket Fans. All these forces have helped India to call the shots in cricket - with money, muscle and a benign superpower image, better than what Australia aspires to.

Looking at the craze for cricket in India, it is only going to grow much to the chagrin of the minority who think Indian Cricket is hurting other sports in India. But we will rest that debate for another day - and continue with the original point. India has clearly tested Australia in ways that make it a contest among equals. India's GDP is about $2 Trillion, Australia - $1.55 Trillion. India has almost $340 Billion forex reserves, Australia less than $60 Billion. India, in demographic terms, is estimated to populate an Australia every year according to one of the most colorful expressions I heard for long. India has shown the way that cricket domination should come not from sledging and mindless ridicule of the opposition but from playing good cricket with as much gentlemanly manners as possible. But Indian Cricket evolved to become sterner and tough on the field - where losing is not an easily digestible option. Since 2001, India has made it on Australian tours almost every year and has become sun-burned in Australian Cricket Fan's mind too. We don't know how many billionaires are in Australia but Indian billionaires are growing and so are India's millionaires and the middle-classes - this year, Indian fans outnumber Australians in today's semifinal clash, more Indians have travelled to Australia-New Zealand to routinely watch the matches. 

Indian Cricket has shown remarkable resilience over the last 100 years since the time Sir Ranjit Singhji represented India via England. For me, India playing Australia used to be a nightmare in early days when things were a lot more unpredictable. But all that has passed: India plays better cricket and with mental toughness when playing Australia. So I expect a goood match and a worthy adversatorial fight. If India wins this, it will be an icing on the cake to a dream run in this world cup seldom exhibited by any cricket team in world cup tournaments (like New Zealand). As I said losing is not an option Indians think of. I remember an old quote about a legend called W.G.Grace in one of Sir Neville Cardus, cricket's famous writer's famous essays about the master batsman. When W.G.Grace gets bowled out by a bowler, he walks upto the bowler and asks him to bowl again and adds: "Dear bowler, the spectators have come to see me bat not to see you bowl." In many words, Australia will sense that as Sydney ground becomes a blue-ocean with Indian fans blazing trumphets and shrieks. I guess India has a lot going for it and will come out trumps. All the Best India!

India loses in SemiFinals but wins the hearts - Better Luck Next Time

In my lifetime, I have seen one Halley's Comet in 1986 (not sure I will see another because the next one comes in 2062 ) and two ODI World Cups lifted by India. But I am sure I will see more WC wins from India with the way they train and shaped up. Its a good transformation from the days of Gavaskar batting for 60 overs in World Cup and Kapil Dev taking on all the bowling attack by himself. The Future is always brighter and I am ever hopeful. Losing to a better team is not disgraceful. To that extent, I am more loyal than MS Dhoni's dog to Indian Cricket because he said,"Even after a series loss, my dog still loves me." Those days of glory in only victory are over, dear Men in Blue. We will always be with you as long as we are Indians and you are playing good cricket.
Many thanks for a wonderful season!



"Jil" (Telugu Movie Review)

After an entertaining "Loukyam", Gopichand returns in 2015 with a metrosexual film that casts him in different light - trimmed hair and moustache, toned body and suave looks. Directed by Radha Krishna Kumar, "Jil" is a two line story. First line: Gopichand is a fire-officer in a family who is full of fire-brigade men who falls in love with a girl who he rescues atop a multi-storeyed building. Second line: Gopichand confronts a gang of underworld don when they are chasing down Brahmaji who runs away from the gang with a Rs.1000 crore. His confrontation gains momentum at inteval block. Ideally, the movie should have ended at interval but being Tollywood and FDC rules of above two hours and above, the movie agonisingly drags with slower narration and amateur comedy and love songs between Raashi Khanna and Gopichand.

What mars the film is the violence and the monotony of the villain with a beard shorter than Rabindranath Tagore and a voice that is more powerful than Amrish Puri. We have seen that kind of villain many times before in Tollywood where slaying of men is common and one loses count of the people chopped. The justification for such violence was never clear in the movie. "A" certificate was given because of that I assume. Generally, Gopichand has picked up good subjects with variety but this film produced by the brother of Superstar Prabhas beats imagination and logic. Because the hero is a fire-officer, we see atleast four or five fire accidents in the film, some he saves and some he doesn't. What is ridiculous is that the entire family runs the fire brigade like a Hindu Undivided Family - father, friends and the hero all are on standby for a fire-alarm. I never knew that fire-brigades are run like family businesses and that smoke signals can set the cash registers ringing. 

Let that be, the good part of the film is Gopichand's new looks and his cute romance with Raashi Khanna which lifts the film out of normal college romances. Both exude good screen chemistry and look both dignified and colorful in costumes. Raashi Khanna has urban appeal but can't act beyond a gentle gaze and cherubic face. Gopichand maintains a cool look and an under-stated termper - something we are not used to seeing him. Every Star experiments with versatility but that can only go well when the story is unique or rich. This film doesn't give scope to much of Gopichand's histrionics or loud-mouthed dialogues. The only dialogue that stands out is "I get calls when everybody's on fire. But you called me when I am on fire." Or something to that effect. Stunts despite their elaborateness don't sizzle, and humor is either bland or missing in action. Ghibran's music tries to elevate the film's moods better and the songs sparkle in general with rich picturisation and different sounds. You can't stop Ghibran from enjoying himself with experimentation of music with different scripts - he is on a new high and is flavor of the season. Production values are good - with some songs shot in Spain etc.
On the whole, a pale film with a weak story and low-energy narration.. Good in parts but wait for a better Gopichand film.

Rating : 2/5

March 22, 2015

"Evade Subramanyam" (Telugu Movie Review)


Nani's new film releases had seen so much drama amidst the confusion created by release of two films of the same hero on the same day. The last time this happened was for Balakrishna's film which saw release of two films "Nippu Ravva'' and "Bangaru  Bullodu" on the same day. "Nippu Ravva" was released in 12 out of 25 main theatres in Hyderabad and both became hits. Nani is not so lucky, he has no Godfathers, he was a Radio Jockey and married his beau some time back - the girl is the grand daughter of legendary journalist Khasa Subba Rau, thats all. In the morning, when I went to "Jenda Pai Kapi Raju" first, the multiplex returned my money saying the show was cancelled because the producer didn't release the print yet. Then we booked for ES movie.

ES turned out to be one of the most soul-stirring,  beautiful films ever made in Tollywood - and the experience of watching a director Nag Ashwin tell a story of friendship, romance and adventure of finding out one's true purpose in life has been rewarding. In 145 minutes, the director takes us on a magical tale of self-discovery that connects to most human beings who mistake their jobs for life, chase materialistic dreams and neglect the self within that never stops asking searching questions. The story is unusual for a commercial film especially in the way nutty delights churned out in crass and zombie plots of Tollywood: Nani is an IIM graduate who is a fast-rising corporate executive, a cerebral and cut-throat investment banker who is baited by Nazar, owner of a growing seeds company to buy out all the shareholders of a rival Seeds company run by a man with unimpeachable morality - Krishnam Raju. Nazar tempts Nani with even an offer to give his daughter Ritu Varma in marriage to him if he succeeds. Nani almost succeeds but the sellers do a U-turn. Nani finally approaches Krishnam Raju to cash out of the company with loads of money but being a man of principles he disagrees. Back to square one, Nani has a final warning from Nazar - either get the company shares back or both  the carrot and the sweetner of his daughter are off. At this juncture, Nani's childhood best friend Vijay Devarakonda enters the scene  - he has been an adventure-seeker and an iconoclast all through the growing years - he sees life as job and doesn't see through the paradigms of a 9 to 5 career-seeker, he takes risks every second and goes out of way to help people in distress. The two long-time friends bump into a third party who is just like Vijay - bindaas and backpacking good-samaritan. They make an odd three-ball but soon there is a twist in the film  - the girl is someone who can bail out Nani out of his current dilemma - she holds a lakh shares of the most crucial "Class-A" shareholders of the Seed Company. Vijay rekindles an old dream of making a trek to Doodh Kashi, high up in the Himalayas. Will Nani make it ? Who make it finally? Does Nani change? What happens to the Krishnam Raju's company finally? Does he lose out his company? Who will Nani marry finally? Questions galore - and a riveting narrration albeit  a bit slow scores convincing answers to all the Qs.

Tollywood should salute the film for the breadth of the canvass covered in this visual treat covering a story that gives you goosebumps at many places. It is a spiritual film finally as it connects with the concepts of what determines our career choices, our values, our financial goals decoupled with notions of enjoyment and coupled with delayed gratification. This is not for the faint-hearted in the sense those who believe in structured ways of building wealth that covers the Templeton Plan of building retirement nest egg. The director speaks innately to voices that brew in most people who live pipe-dreams and stop living in the moment. Nani gives a fluent performance that shows the cascade of a memorable character from a "caterpillar" to a "butterfly". After "Pilla Zamindar", this is the movie that delivers for Nani. It's a pity that none of the ruling big producers and distributors picked the tab for the film. Malavika Nair who debuts in the film  shows promise of a new star  - she has glamor and sparkle to ooze intelligence and class with her looks. Vijay Devarakonda essays the most memorable role in the film as the starry-eyed youth who breathes fire into his one-liners and lives life like a child - his character sashays  the crux of the message that the director wants us to take home. Krishnam Raju gives a neat performance, his lines and character stand out after a long time - infact, his dialogues haunt you for whatever they are worth. All others who do a cameo including Prathap Pothan and Sowcar Janaki come out good. The freshness of the starcast  is a new high for Tollywood - you don't see this happening often - right from the child artistes to the adults who played the weighty roles, you can see the spark. One wonders why the directors and the casting directors don't think so fresh instead of typecasting the same people again and again like over-used balls in death overs. Music by Radhan is not spectacular but every song gives you new sounds. By borrowing one of Ilaiyaraja's most famous songs as the romance track between Nani and Malavika without remixing much, Radhan shows class and creativity. Even the BGM is above-par for a fresh composer. Cinematography and other technical crew's output give the film a backpush into higher orbit. The film has humor hidden in almost every scene without the director making efforts; because of the narrative, the audience may miss it here and there. Producer Priyanka Dutt deserves appreciation for backing a film that is not a leaf out of regular films which her dad Aswini Dutt produced. How often do you get a Clean U Certificate Telugu film that too on a Ugadi?  You miss this movie, you miss a part of yourself and history in the making. Watching this film will make you wince at all the regular greats you greet in Tollywood with epithets like "creative director", "magician of words" and feel sympathies for the superstars of Tollywood who can't risk their careers on scripts like this.  Although this is the first film, director Nag Ashwin shows class and caliber  in making a film that doesn't bore you but leaves you happy and fulfilled with remarkable clarity. "Evade Subramanyam" is Tollywood's answer to critics of zombie movies. Hope it heralds a new era of hope and promise.

Rating: 4.25/5

#MovieReviews #EvadeSubramanyam #Nani #ActorNani #Tollywood #NagAshwin #Radhan #MalvikaNair #Vijaydevarakonda

March 14, 2015

"Focus" (English) Movie Review



The plot starts with the beautiful Margot Robbie getting trained by ace conman Wil Smith as a hooker who can pick pockets. Margot soon realises Wil Smith is not just the best conman or pick-up artiste in town but also the smoothest operator whose game sucks the wildest wits out of anybody. From running an empire of slick and artful pick-pockets who take the most prized possessions however skin-tightly worn, Margot Robbie is ensnared into the world of Wil Smith and his proteges all of whom interned in the art of subtle influence and subterfuge. The apprentice that Margot is, she falls into the honey trap laid out by Wil Smith as she falls in love with him. The feelings get mutual before Wil dumps her at New Orleans. Wil Smith's masterly art of deception plays out in the second half with a man who bets big on race cars but his self-forsaken love returns as an important lady in the overall scheme of things. Will will become Old Wily? Can he prime the pump yet again? Can he win it bigger than the last time he separated a Chinese millionaire off his millions  when betting changed from a superbowl game to predicting a section of the audience watching the game? 

As an action genre film enmeshed with a wacky plot of second-guessing and some maudlin Bollywood-style romance, "Focus" packs a punch in most of the 116 minutes with some good thrills of watching a trained persuader who makes gainful usage of everything that evolved influence into a science. Wil Smith is the self-trained Pro who uses subliminal subconscious programming, NLP, emotional "Atyachar" and ancient techniques of deception, auto-suggestions and reframing. The film seems predictable at times but surprises you on more than a couple of occasions in creating engima about what the schemer is out to achieve - you sometimes get tricked into believing that the memes are muted but the director gets you now, and lets you have your guess another time. The plot is a simple three-act story - romance, two episodes that get the hero's focus on parting fools of their monies, one of them at interval block and the other in the climax - and narrates itself easy. Though a notch below the stuff Wil Smith brings to the table, "Focus" brings old-fashioned tell-tale kind of screenplays back into focus. To appeal better with a story that can't be dumbed down for the discerning audience who love intelligent cinema, the film gives spectacular footage to Margot Robbie as the muse who moves the cheese for Wil Smith - they got some of the hottest scenes together on the same lines as "The Wolff of Wall Street" stuff that gets it an A-rating but the fun is not vulgar as in the former. While Margot looks stunning and adds much spice and substance to her role, Wil Smith takes backstage with a sloppy makeup and a terrible look - he seems to have pumped too much iron in the last few movies so looks tired. Hasn't lost his sense of humor and winky looks though. 


The film is shot in India, Russia, Japan, Argentina and of course parts of America and Europe. Watching the film however gets you a quaint feeling that directors in Bollywood, Tollywood or Kollywood are going to remake this interesting film into more dumbed-down version with massive doses of Masala. It has all the ingredients to make enough song and dance about it in Indian films. Though not compulsively engrossing, the opening sequence, interval block and the climax make it all worth it. 

Rating: 3.25/5


#Focus #WilSmith #MargotRobbie #Hollywood #MovieReviews

March 9, 2015

Dr D Ramanaidu - A legend among producers

D.Ramanaidu’s contribution to Indian Cinema in general and Telugu Film Industry in particular doesn’t end with his cremation. The man has played a major part in the evolution of films as a mass medium to growing their appeal and even profiting from their continuing appeal. On face value, the statistics of his achievements as a film producer are staggering: over 150 films in 15 languages including English, debut chances for 21 directors and a few music directors and several technicians. His life is an outstandanding example of how to choose a field you love and then grow in that field to dizzy heights and more importantly, stay relevant and be in the thick of action till the very end.  At the time of his passing, “Gopala Gopala” produced by his son is still running in theatres and a blockbuster called “Bahubali” is in production stages in which his grandson plays a pivotal role.The legacy created by Dr.D Ramanaidu is not just the negatives of those films or the studio but the values which are continuing with his sons Suresh and Venkatesh and his grandsons. His contribution and overall impact on the film industry is a nonpareil in the world of cinema.

He made epic films with superstars of the day, cast them in dual roles (“Ramudu Bheemudu”), made scripts out of top-notch novelists of the day (“Premnagar”, “Secretary”,”Jeevana Tarangalu”, “Agnipoolu”), created modern-day multi-starters with both heroes (Krishna, Sobhanbabu) and heroines (Jayaprada, Sridevi) and also several low-budget films once the budgets started soaring because of hero remunerations. He started productions in the name of his eldest son Suresh and created a decent-scale studio which allows film producers to walk out with the first copy of the film if they have a script in hand - it used to be the tagline in nineties itself before Ramoji Rao came and changed the mindset of thinking from small to big. Dr.Ramanaidu also remade his films into Hindi and created big hits which helped launch stars like Jitendra and gave a second lease to actors like Rajesh Khanna and Anil Kapoor. His model of film production is that he treated it like a sacred business where all the team members are treated well but expected to be professional. There were reports in trade weeklies of how Dr Ramanaidu used to return extra copies of video cassettes or prints to some distributors in north who didn’t budget correctly. Coming from agricultural background in Karamcheedu helped Naidu to count the pennies so that he won’t become a pound-foolish producer.
If you study the careers of the people who preceded Dr Ramannaidu, it appears Naidu learnt his lessons from them too. The most famous example is Dr Raghupati Venkayya - in whose name the most famous and prestigious award for contribution to Telugu Film Industry is given - an equivalent to Dada Saheb Phalke Award. Dr Raghupati Venkayya made the first talkie in Telugu and started a production company with his son R.Prakash. But where Dr Venkayya erred was in not entrusting the financial affairs of the studio to his son. Subsequently, Dr Venkayya’s company was mishandled due to staff ineptitude and financial mismanagement. His company ran into debt and Dr Venkayya became bankrupt. In many ways, Dr Ramanaidu’s life is a mirror reflection of the very opposite of what Dr Venkayya did; Dr Naidu gave his first son free rein in running the production house and the staff were treated well but with rewards for performance and stick for slippages. Which is why, when a few years back one of the foreign production houses came to Hyderabad to buy out Ramanaidu Studios, lock stock and barrel, the offer came to a staggering Rs.1400 crores. Dr Naidu shot down any proposal to sell the studios while he is still alive.

Dr Naidu may have well had a point in holding out. He has little reasons to sell - unlike Padmalaya Studios which had elephantine debt before selling to Zee or Annapurna Studios which had been constructed on land pre-leased from Government. Dr Naidu’s family has ensured that they are a formidable force not only in film production and post-production but also in distribution. Towards the end of the last decade before 2000, they have started cornering the exhibition trade after tasting blood in distribution and production. Lease Rentals were hiked by 200 per cent which allowed several hundreds of theatre-owners to become part of the distribution chain of Suresh Productions - this was soon to become a trend that made many distributors lament but it created an apple-pie of a fabulous business model that dictated the content that is exhibited for the last decade. Even the most talented film-makers had to seek the powerhouse distribution chain controlled by Dr Naidu’s family whether it is “Eega”, “Ashta Chamma”, “Uyyala Jhampala” or the upcoming “Bahubali”. Very few production houses in the country wield so much influence at the box-office as D.Ramanaidu’s family did. Which is why, offers will never cease to pour in. Ramanaidu’s son Suresh has not only consolidated the family business towards safety but also towards a stronghold status in the way the rentals prop up a revenue model which was not even funded by banks until a decade back. Today, even working capital finance is given to his company and a few other companies. Venkatesh, his second son, went on to become the producer’s son who remains always a producer’s hero - he belted many hits in his career, became a safe hero, helped deliver one-sixth of his career hits in his father’s production banner and helped create many multi-starrer movies. Venkatesh and Suresh together held the flag aloft and created the most successful film business family in South or North India. Only Yash Chopra films comes close to what Ramanaidu’s family achieves but Yash Chopra hardly made films in South.

Despite a cult status and a towering influence, Ramanaidu never shied from public service and his recognition as a TDP MLA is proof of his love for politics and achievements as the best Parliamentarian in 2003. Many swear by the support and moral strength given by Ramanaidu in their personal struggles and careers, for many Ramanaidus’ business acumen and discipline in fiscal affairs was a guide and pathfinder. Producers like VB Rajendra Prasad, Murali Mohan, Achi Reddy, KS Rama Rao, MS Raju, Dil Raju and now Bandla Ganesh sought his advice on making successful films and staying solvent - many listened but few benefited from Naidu’s sage counsel. But despite the many highs of Ramanaidu’s career and filmography, if one must objectively assess the man’s impact on Indian Cinema, there are few facets that glare out. By treating film business as much like any other business of trading/speculation/profiteering etc, Ramanaidu has been an exemplar of seeking risk-adjusted returns. So, we find that except for a few at the initial phase, mid-phase and some in the last decade of 90s, most of his films were forgettable hits which didn’t have the class appeal of some of the other producers and makers who made fewer than one tenth of the films that Ramanaidu made - like Murari, Krishnamraju, Krishna Reddy, Aswini Dutt, ANR, NTR, Bapu-Ramana, Edida Nageswara Rao, etc.). His films had the most formulaic content and represented a hackneyed mishmash of the hollowest content which also had the stigma of obscenity, truth be told. Except in occasional films when a classy actor like Kamal Hassan starred in “Indrudu Chandrudu” or a Suresh Krishna directed “Prema”, Naidu’s films after ANR and NTR era were lackadaisical and hardly classics. Loud dialogues, crazy stunts, socialistic and anachronistic themes and puerile songs with belly-dancing and hip-shaking item songs were the mainstay of his films - until son Suresh and Venkatesh changed most of that since they took centrestage. The films he re-made in Hindi with Jitendra, Rajesh Khanna and Anil Kapoor and even those with Venkatesh were intensely feudal and mascochist which merely perpetuated the male chauvinist appeal of the audiences. Towards the last decade, he virtually moved out of production scene and tried to salvage the catalogue value with arty films and message-oriented films. The last good film from his involvement was “Madhumaasam”. 

Despite the flaws which are natural in any film personality’s colossal career, Ramanaidu is a life that will be revered and respected as long as indian Cinema stands. The man gave us a volume of output that will remain forever unsurpassed; he made films as a career and as a business more lucrative than any other film-maker. He had a well-lived life, long enough to deeply impact Telugu film industry as it stands in Hyderabad today with wings spread strategically to wherever it can next re-locate or consolidate itself. Yes, there are regrets too - that he never bought more land than the sprawling acreage of Ramanaidu Studios where you get the best vantage view of the city, that he never directed a film, that he never made a multi-starrer with Rajinikanth and Kamal Hassan, that he never got a superstar after Chiranjeevi to act, that he couldn’t make a remake of “Ramudu Bheemudu” with NTR Jr. The list may go on like a litany but the legacy he left is richer than what the unfinished business could have achieved. Respect, for Dr.Ramanaidu always. R.I.P

#Ramanaidu #SureshProductions #DRamanaidu #DrRamanaidu #Tollywood #FilmIndustry #Bollywood #Indianfilmindustry #MovieReviews

March 8, 2015

Vinod Mehta - Always had a Bone to pick with.

At 72, The Lucknow Boy, Vinod Mehta, is no more. Can’t believe this larconic editor will not write again. I am sure a lot of us have reverence for his irreverence. I am not the one who will not break the rule of irreverence on his obituary because even Vinod Mehta may not like a panegyric in his memorium. If thou shalt not talk ill of the dead after they’re gone, thou shalt never get another opportunity. What is the legacy of this memorable editor to Indian Journalism?

To begin with, he spotted trends and swung to wherever momentum lie - whether it was the Congress-I for the most part, clinging to the Red Sari for as long as he could, later turning the javelins at BJP and paying left-handed compliments to them. Then endorsing AAP. He had his political leanings but never suppressed ideologies that questioned the ruling establishments. So he broke many taboos on whistle-blowing the mighty, taking on pan-Americana, backed the most candid surveys on sex that India has never done before (not even during the days of The Illustrated Weekly), explored the schisms and the patios separating and joining the business and polity. 

He had his muses, mostly women, thankfully. And he backed them  - Saba Naqvi, Neerja Choudhary, N Mahalaxmi, Shobhaa De and Arundhati Roy, considered the apple of his eye, churning out mammoth cover stories in Outlook Magazine on themes which had the most diabological feedback. Quite poetic, the most-loved and hated Indian Editor of recent times passed away on the day feminism is celebrated world-wide.

The publications he started, abandoned and got thrown out are all some of the greatest experiments in Indian English journalism. Debonair used to titiliate males before imports from America downed the market. Pioneer became a fierce voice in daily newspapers for as long as he served as editor. Sunday Observer became the most-awaited weekend newspaper for  even lovers of good prose flung far out of Mumbai and Delhi. Then came the paper that created a great tradition of pointy and pithy journalism - The Independent, modelled on the lines of the famous British newspaper - it had epic articles and opinions (many of them still preserved by me) elegantly laid out on Surf Excel white paper. The paper’s death in the 90s became a much talked about chapter for students of Indian journalism. One of my closest friends who inspired me to write - Marcellus D Souza used to write for this paper. It was later that Outlook India was born. Even before Vinod took over the reins of the magazine and instilled his core team, epitaphs were written about his “short” tenure - people rubbished that this pesky and idiosyncratic editor will desert the Rahejas soon like other publications and vanish to his villa with his whiskey. The ask was also tough because Vinod Mehta and the publisher Raheja were taking on the No.1 weekly of the times -India Today and the formidable Aroon Purie. But Vinod Mehta played to his strengths in dishing out fearless, sensational and panoramic cover stories and articles giving a distinct flavour and taste of the finest writing to the Indian urban readers. Some of the world’s greatest living writers from Naipaul and Rushdie to Garcia and Gawande, from Ruskin Bond to Khushwant Singh were writing routine short stories, memoirs and opinions for the magazine. The success of Outlook changed the condescension of Aroon Purie forever and humbled his fledging print empire at New Delhi. For the next ten or fifteen years, Outlook India became the new new thing that was avidly read, collected and preserved - even if readers not always agreed with its choices of reading material. The centrepiece of the magazine is the most widely read reader’s mail acerbically aimed at the Editor - who took everything with characeristic poise and disdain, even celebration that readers were calling him so many names. Though the comments were edited, the original diatribes with the most vitriolic, vandalist vocabulary ever written were most eagerly read. You need a different gall to take comments like that on your chin - and Vinod Mehta was a master at it.

The success of Outlook made him take so many sister publications - Outlook Money (which absorbed “The Intelligent Investor” publication into itself), Outlook Business, Outlook Profit (now defunct) and Indian editions of popular foreign magazines like “MarieClaire” and “People”). Outlook Money, despite fall in standards is the superstar of personal finance magazines beating the pulp out of “Moneylife”, “MoneyToday” and “DalalStreet Journal”. What it has achieved is an unprecedented jump in financial literacy of millions of men and women in India used to administered savings rates on one side and snake-oil selling commission agents on the other side wayfaring them into dangerous territories of risk. Many of the scribes on Outlook Money have gone to set up desks in ET and other Personal Finance websites. 

Then the many books Vinod Mehta wrote that stood the test of time - the most damning and revealing account of Sanjay Gandhi called ‘The Sanjay Story” and his own memoirs called “The Lucknow Boy” and more recently a collection of his reminiscences called “Editor Unplugged”. Vinod Mehta writes without apology or a missing apostrophe - his writing is so squeaky clean, racy, witty, crisp and refreshing. He mastered the art of story-telling, knew how to give every devil his due. His writings were read by all the Prime Ministers because it was irreverent yet professional prose. At the same time, his writing informs, entertains and regales us with the rarest of candour. We never know who really influenced his style of writing- is it Malcom Muggeridge or Henry Luce but whoever set his writing up, the literary trails left by Vinod Mehta will stand forever. Yes, he strode like a colossus in journalism and also plundered the riches that came with writing that got greased by the high and mighty. He had his loves, his loose ends and his moral strands plucked and tugged at will by the powers but he never bored us. He may have betrayed at times with his brand of journalism but he dared to do something different each time he manned a publication. And he opened the door for so many creatives in penmanship to flourish, without fear but lot of favour. We will miss Vinod Mehta as surely as the greats in Indian Journalism. For students and practitioners of it, his loss is irreparable. Can we bury his dogs with him so he can be as playful as ever?

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