"Kundanapu Bomma" : Audio Launch Review

My review of Kundanapu Bomma Audio Launch:

http://www.telugu360.com/kundanapu-bomma-music-launch-a-different-event/

Vara Mullapudi s/o Mullapudi Venkata Ramana

Vara Mullapudi s/o late Mullapudi Venkata Ramana garu best friend of Bapu garu is an ace director who is about to taste big time success. He has learnt all the tricks of trade in directing from Bapu uncle and on scipt-writing and welding language from his father. He is a versatile talent - a dubbing artiste (remember that rich baritone in "ఐతే" (as Inspector Sivaji)), a story-writer ("మర్యాద రామన...్న"), a narrator ("కోతి కొమ్మచి"). He binges on movies and is a mightier reader than even Bapu garu. I am attaching a link of an article he shared with me sometime back. This piece was written in memorium of his father's lasting friendship with Bapu garu. You can read it from this online link in a Telugu magazine brought out by NRIs. I told him if ever he is tired of films, he should take up writing as a full-time career like his legendary dad - Vara's prose has the same verve, variety, panache, self-deprecation, humility, humour and warm innocence that Telugu readers know about his father. Mullapudi name lives on in the household and will rule the Telugu hearts. If you don't know Telugu, I apologise - but this piece is the best eulogy written by a son for his father. It celebrates the friendship of Bapu-Ramana and also brings out the humanity of Vara's father in a subtle way. It is delicate, delicious, and heart-warmingly good - like having a nice hot and spicy Andhra meal. తెలుగోడీ సత్తా సరుకు అంతా ఇందులో ఉంది. ముళ్ళపూడి భాష పదును పన్చ్ స్పష్టంగా ఉన్నాయి.


http://www.eemaata.com/em/library/tana-2011/1761.html?fmt=rts

Why do they increase the costs of Film?

A bird tells me that the collections of Leader have dwindled after the release of  Yeh Maaya Chesaave. And producers are worried about the chances of recovery of more than Rs.18 crores gone in the film. One basic thumb rule that smart investors in films make is:  What's the ratio of film exposed (negative)  to the final reel output? It should be 1: 6 and exceptionally, 1:4.  Sekhar has made Leader  using 450,000 feet of negatives which means it has costed about Rs.1.125 crores for the film print itself. That's a humungous waste and probably exceeds all the unfinished output of Sekhar's previous and future films. When such a high fixed cost is incurred (film negative is paid for upfront), it badly affects the economics of the film for the producer. A frugal and well-planned director doesn't consume more than 1/4th of the film output by way of negatives. This is becoming the bane of modern film-makers and a nightmare for film producers. Bapu's Sundarakanda used up 87000 feet, Vara Mullapudi shot Vishaka Express with 67000 feet, and Krishna Vamsee used up more than a lakh feet just to give an idea of what some of the sensible directors do. This cost is virtually irrecoverable for AVM. We'll look at more such dynamics of film-making in days to come...