Covid Lessons From "Sankarabharanam" Movie

 

Just watched "Sankarabharanam" for the umpteenth time on Gemini TV (A week's fest of K Viswanath's films starts today every day). An eternal classic, the film always gives you a message for every season. This time, as my parents, my wife and I were in a trance watching each scene with rapt attention, I noticed a message for the Covid times in "Sankarabharanam". In the pre-climax, as an impoverished Sankara Sastry (JV Somayajulu) walks past the house of his once-upon-a-time percussionist Gopalam (Sakshi Ranga Rao), the former notices the latter trying to tune his Mridangam. Sankara Sastry mildly remarks to Gopalam that his Mridangam is missing a beat. Gopalam then bares out his heart that he has long missed the beat when he deserted the Great Sankara Sastry when he walked out of his "kacheri" in a hasty move - only to regret for the last 12 years. Sastry then consoles Gopalam that it is not Gopalam's fault nor his flaw but the times are such that the crowds can't hear great Indian Classical music. But times won't be so desolate for long, and very soon, good times will roll on and the public will usher in a golden era of good melodious music. Sastry had undying optimism more than the despondent Gopalam about the bad times that will soon be enveloped by sunshine days. And he also gives part of his borrowed surplus to Gopalam to tide over the tough times, even if he himself is struggling to have two square meals a day. Thats the spirit of Optimism and large-heartedness which is needed for Covid times. Be generous in giving to those who are less fortunate than you and never doubt whether good times will come back. 

 

And in the climax, Madhava Rao (Allu Ramalingayya) re-introduces to the audience who have come to hear Sankara Sastry's public recital for the first time in 12 years (which ironically turns out to be his last hurrah). And he says, even in stark poverty and darkest times, Sastry continued to practice his classical music as a maestro will and didn't mind the absence of audience. Instead, Madhava Rao adds, Sastry actually confined himself to the four walls of his house and made all the unseen parasites and viruses and invisible insects and pests his target audience for rehearsing and practicing his performance. Well, that's how Maestros and professionals adapt to tough times. Like the four seasons, the Covid times will be gone before you realize but we must do what we are good at, and take the tidal wave of Covid Scarcity and negativity with a pinch of salt and overcome with optimism. It will then arm us for a better tomorrow - which is just round the corner. Even after forty years, "Sankarabharanam" has a message to be hopeful, optimistic about the future and never waste a good crisis brooding with inaction. Make it count - in ways you become stronger, better and brighter.

 

#Sankarabharanam #SankarabharanamForCovidTimes #KViswanath #LegendsOfTeluguCinema #TollywoodClassics

"Sankarabharanam" Or "Bahubali"?

Which is greatest, I analyse:

https://www.telugu360.com/sankarabharanam-or-bahubali/

"Shankarabharanam" Movie Review: (Telugu)

My review:

https://www.telugu360.com/shankarabharanam-2015-review/

Film Production Costs and Satellite Rights of Movies

"Businessman" is releasing on 13th and "Bodyguard" on 14th. Good for both. But there's a new twist in "Businessman". For the first time, it seems, the satellite rights of "Businessman" are sold on a revolving basis instead of being sold for a longish period of 5 yrs or so. This time, Puri Jaganadh, the maverick director who worked non-stop for 77 days schedule of the movie has done what smart Bollywood producers are doing. He bought the satellite rights of the movie for a whopping Rs.7.7 crs - Rs.5 crores as his remuneration for the movie (Wow!) and Rs.2.7 crs. as "Eduru Katnam" making it an unheard of figure for satellite rights for any Tollywood movie. For the first round of limited period - MAA TV gets the rights. Interesting times for Tollywood producers and directors - satellite rights are fetching good monies.


"Sri Rama Rajyam" has fetched its benevolent producer Saibabu Rs.4.50 crs. and so on. In times of yore, you had none of this - I remember once "Shankarabharanam" producer Edida Nageswar Rao was flying with me - and he told me that most of his classics were sold to SunTV for a song - as long as Rs.5 lacs or so. Times have changed and even Directors are thinking like a "Businessman"!

The onus shifts to Satellite TVs to make money - MAA TV holds the rights of almost all the top ten all-time grossers of Tollywood in the last five years, Gemini and Zee come up with occasional movies which get the eyeballs still, while ETV goes for the ever-green mix of vintage movies with high family entertainment. I was once educated by a Respected Media Advisor on how TV Channels like MAA TV made huge money by betting on movies which nobody guessed would become "multi-baggers" like "Pokiri" and "Simham" - that is what I call scientific betting. But when the stakes get higher like Rs.4 crs to Rs.7 crs. it becomes difficult to make money unless you show the movie atleast 20 times within the period the rights are bought for - say, five years and so on.

There is another game in this whole buying - and most often, it appears to me, the smart producers and directors will create a story to pump-prime the winning bid. They will say, "this movie cost us Rs.40 crs." It will not always be true. OR, it will be hopelessly true sometimes. For example, in "Srirama Rajyam" movie, the opening shot of the movie shows Rama and Sita ushered in at Ayodhya with flowers. That shot - remember? Originally, Bapu Uncle wanted rich quality flowers costing Rs.5000/- for them. Producer SaiBabu wass not available on the shot and the Production Controller said "Sorry Sir, that is not possible because we dont have sanction beyond Rs.500/- for this shot." Bapu Uncle said, "Okay, whatever, let us have it for Rs.500/-". When the director and the producer were reviewing the shots, Producer Saibabu wanted a richer look for the shot and asked Bapu uncle why costlier flowers were not used. Bapu uncle said, "Your man didn't allow us to buy costly flowers so we made do with flowers worth only Rs.500/-only. But we can digitise the effect to reflect higher quality." Saibabu gave a go-ahead. The final bill - from what should have been Rs.5000/- for flowers came as a shock to Saibabu - it was Rs.5.96 lacs!

Whose fault is it? Not Bapu Uncle - he is known for strict budgeting and cost control. It was the mistake of the Production Controller who should have checked with Executive Producer or the Main producer for not cutting corners with a crucial scene like that. Fifteen or more of such special effects, and you will easily incur a few crores more. Thats how film costs go up - but as I said not all costs are genuine - they could be marketing ploys to cough up higher satellite revenues. Thats the main point of this story - not to poke fun at anybody.